TOAST aspires to a more thoughtful way of life, creating and curating simple, functional, beautiful clothing, homeware and editorial. #TOASTbeing
TOAST aspires to a more thoughtful way of life, creating and curating simple, functional, beautiful clothing, homeware and editorial. #TOASTbeing
A CALM SPACE | Small acts to fill a home with calm - from the quiet ritual of making tea and the comfort of a well-made bed, to the flickering glow of beeswax candles and the warmth of woollen blankets. #TOASTbeing
APRIL | “No need to hurry. No need to sparkle. No need to be anybody but oneself.”⠀ ⠀ ― Virginia Woolf, A Room of One's Own
IKIGAI | The Japanese philosophy of ikigai can be broadly translated as “that which makes ones life seem worth living” and has been likened to a raison d’etre. Through understanding their ikigai and acting on it daily, the locals in Okinawa have found the meaning of their daily life, their unique, personal reason to get up in the morning.⠀ ⠀ An excerpt taken from The Japanese Philosophy of Ikigai written by Sophie Vent for the #TOASTmagazine . Full article at the link in bio.⠀ ⠀⠀⠀ Photography by Kendal Noctor ( @kendalnoctor ).
FINE ALPACA LINEN STRIPE SWEATER | Fine and gauzy alpaca/linen/merino blend, with rows of scalloped stripes throughout. Easy cut with set-back shoulders. Pull on with a buttoned placket and neat collar. Sleeves finishing just below the elbow. #TOASTbeing
LIVING LINES | This season we are exploring our relationship with the line throughout history, from weaving and writing to architecture. To celebrate this, we would like to invite you to share your own response to ‘living lines’ through a photograph. Perhaps it is a line that has occurred naturally within a rock formation, a line of footprints in the sand, an unravelled thread or the serried silhouette of a cityscape.⠀⠀⠀ ⠀⠀⠀ This photograph, of a luscious green field, has been entered into the competition by Deborah Eydmann Beau - Dénicheuse ( @plumesandfeathers ). ⠀⠀⠀ ⠀⠀⠀ For this competition, we have partnered with PATTERNITY ( @PATTERNITY ), a creative organisation founded by pattern pioneers Anna Murray and Grace Winteringham. Their work encourages people to be more curious, collaborative and connected and both Anna and Grace are united in their belief that pattern has the power to positively shape the world and expand our lives. Anna and Grace will be using us their expert, pattern spotting eyes to select their favourite photograph from the entries.⠀⠀⠀ ⠀⠀⠀ The winning photograph will be featured in the window of a TOAST Shop and the photographer will win £500 to spend at TOAST. To enter, share your photograph on your Instagram page, tagging @TOAST and using the hashtag #TOASTlivinglines in the caption. All entries must be posted on Instagram by Tuesday 31st March 2020.⠀⠀⠀ ⠀⠀⠀ For full terms and conditions please visit the link in bio or go to https://buff.ly/2Q2E20m. Images shared may be reposted by TOAST.
PATH | We can never really map the terrain of our lives. But, as author Robert Macfarlane reminds us, 'the path provides the natural next step'. Many languages use the same word for footprint and understanding. Walking is our way of making sense of the ever-changing world.⠀ ⠀ An excerpt taken from Path written by Louisa Thomsen Brits for the #TOAST Magazine. Full article at the link in bio. ⠀⠀ ⠀⠀ Photography by Matt Collins ( @museum_gardener ).
TIME TO MAKE | Drying Flowers with Frida Kim⠀ ⠀ Over the coming months, with a little more time on our hands, we will be sharing a series of posts on making. From how to sew on a button and hem a pair of trousers to making a bee hotel and a simple recipe for Kimchi. All our guides will be coming straight from our community of makers.⠀ ⠀ London-based floral designer Frida Kim ( @fridakim_london ) creates delicate, Japanese-inspired arrangements that are made from carefully sourced, and often dried materials. In the first of our Time to Make series, we ask Frida for some simple tips on how to dry flowers at home…⠀ ⠀ “For drying flowers, it is best to hang them upside down, tied together in a bunch with some simple twine. Strip off any extra leaves and hang them somewhere fairly dark, dry and away from the sun. They will take about two weeks to fully dry, and will retain their colours. You can also leave the flowers in water, until they become paper-like.⠀ ⠀ The best types of flowers for drying are more woody stems like roses, chrysanthemums and lavender, and they smell beautiful too. More delicate flowers are best suited to be pressed, between the pages of heavy books.⠀ ⠀ Ranunculus, Ammi (laceflower ), Sweet Peas, Helichrysum, Globe Amaranth and Eucalyptus are some of my favourite types of flowers to dry. There are many grasses you can dry too, the fluffy grasses in particular add such a beautiful texture to arrangements.⠀ ⠀ Once dried, the flowers can keep from anywhere between six months to one year, and sometimes longer. You just have to manage the humidity of the room, to make sure they don’t turn too soft.”⠀ ⠀ Please let us know if there is anything you would like to learn how to make. #TOASTtimetomake
THE BASS ROCK BY EVIE WYLD | Book Club⠀ ⠀ ‘The village is not what it was. Their relief of having someone to blame. There was a need for it, in these times.’⠀ ⠀ Every December, I research books being published in the next twelve months and make a list of my most anticipated releases. Looking through publishing catalogues for debut authors is always exciting; it’s even more thrilling when I see a new book from an author I already love. Evie Wyld is one of those authors. She’s published two novels already (After the Fire, A Still Small Voice and All the Birds, Singing ) and her latest novel The Bass Rock is out this month.⠀ ⠀ Author Jen Campbell ( @jenvcampbell ) reviews The Bass Rock by Evie Wyld for #TOASTBookClub . We would love to hear your own thoughts and observations in the comments section below the review, at the link in bio.
EDMUND DAVIES SMALL VASE | Hand thrown stoneware, with a painterly oxide glaze. Small, round opening at the top. Made in East London by Edmund Davies. Davies utilises a combination of hand-building processes and wheel thrown techniques, and takes inspiration from modernist forms and utilitarian shapes. #TOASTbeing
CURRENTS OF TIME | A Japanese Garden⠀ ⠀ Like a river that flows at different speeds, there are many different currents of time within the garden. If plum blossoms and new leaves signify brevity, then the depth of time, as can only be revealed at a slower meter, is manifest elsewhere: in the patina of old clay walls, soft-green edging on their weathered brown scars; in the luster of granite paving stones polished smooth by the touch of passing feet; in the thick trunk and massive crown of the camphor tree that records the passage of centuries.⠀ ⠀ An excerpt from The Art of Setting Stones & Other Writings from the Japanese Garden by Marc Peter Keane ( @marcpeterkeane ), edited for the #TOASTmagazine . Full article at the link in bio.
LIVING LINES | This season we are exploring our relationship with the line throughout history, from weaving and writing to architecture. To celebrate this, we would like to invite you to share your own response to ‘living lines’ through a photograph. Perhaps it is a line that has occurred naturally within a rock formation, a line of footprints in the sand, an unravelled thread or the serried silhouette of a cityscape.⠀⠀ ⠀⠀ This photograph, of sunshine and shadows, has been entered into the competition by Bronwen Gwillim ( @bronwengwillim ). ⠀⠀ ⠀⠀ For this competition, we have partnered with PATTERNITY ( @PATTERNITY ), a creative organisation founded by pattern pioneers Anna Murray and Grace Winteringham. Their work encourages people to be more curious, collaborative and connected and both Anna and Grace are united in their belief that pattern has the power to positively shape the world and expand our lives. Anna and Grace will be using us their expert, pattern spotting eyes to select their favourite photograph from the entries.⠀⠀ ⠀⠀ The winning photograph will be featured in the window of a TOAST Shop and the photographer will win £500 to spend at TOAST. To enter, share your photograph on your Instagram page, tagging @TOAST and using the hashtag #TOASTlivinglines in the caption. All entries must be posted on Instagram by Tuesday 31st March 2020.⠀⠀ ⠀⠀ For full terms and conditions please visit the link in bio or go to toa.st/photographycompetition. Images shared may be reposted by TOAST.
TOAST Shops | It is with regret that we are announcing the temporary closure of TOAST Shops. Our priority is protecting the health of our teams and communities at this challenging time. We are all very much looking forward to welcoming you back into our shops, as soon as it is safe to do so. Thank you for your support and patience, All at TOAST.
AN INSPIRING WOMAN | This Mother's Day we are not only celebrating mothers, but the inspiring women in our lives, too. Those who have quietly guided us along the way, shown us how to live most fully or have simply been a brilliant friend. ⠀⠀ ⠀⠀ Mina Holland ( @minaholland ), TOAST Magazine Contributor, wrote about her friend Elena Heatherwick ( @elenaheatherwick ): This Mother's Day, I would like to celebrate my collaborator, the photographer Elena Heatherwick. Since we have worked together – first on food columns at The Guardian, latterly on TOAST Portraits – I have watched Elena forge often quite profound connections with those she is photographing, nimbly jumping between topics that run the gamut from pasta to parenting, hair colour to heartbreak. She touches people with her warmth, easing them into comfort with her, a stranger – an essential skill for a portrait photographer, perhaps, but Elena has no spiel to trot out to those she's tasked to shoot, only a real interest in the humans she meets. Last year, I became a mother myself, a role Elena had already been in for nine years. She has brought up her son, Lughan, as a single mum; now – one year in and with a glimpse of motherhood's spectrum of highs and lows – I am in even greater thrall of her, flitting as she does between school runs and photo shoots, all the while being a truly brilliant friend.⠀ ⠀⠀ To take part in our Inspiring Women Prize Draw, to win one of five TOAST Wellness Baskets, please add your own comments below our article on the TOAST Magazine, linked in bio. #TOASTbeing ⠀ ⠀ Photography by Elena Heatherwick ( @elenaheatherwick ).
MOTHERING SUNDAY | Always falling on the fourth Sunday in Lent, three weeks before Easter Day, Mothering Sunday has been observed since the 16th century. ⠀ ⠀ Traditionally called Laetare Sunday, people returned to their "mother church", the church either in their local parish or where they had been baptised, accompanied by their close family. ⠀ ⠀ Young workers, often children, were granted this Sunday off work. They collected flowers or small gifts to give to their mothers and gradually this tradition evolved the celebration day into Mothering Sunday.⠀ ⠀ At the beginning of the 20th century this tradition had however lapsed. Inspired by the efforts of Anna Jarvis in the United States, Constance Penswick-Smith created the Mothering Sunday Movement in 1914 and went on to publish a book, "The Revival of Mothering Sunday", in 1920. This movement was widely adopted, and by the 1950s Mothering Sunday was celebrated throughout the UK.⠀ ⠀ We wish you all a happy Mothering Sunday. We will be celebrating mothers past and present, nearby and far. #TOASTbeing ⠀ ⠀ Photography by Robbie Lawrence ( @robbiel1 ).
MORNING WALKS | On my morning walks I found that such study and observation gave new perspective to my own well-worn thoughts. I was at that time quite unsure of my life’s direction, and I came to use those walks to think. There was something redeeming in the rhythm of my step, in the music I often listened to as I strode, in the experience of moving through the landscape. How nice it was to be out in the world; how it enlivened and delighted my mind.⠀ ⠀ An excerpt taken from Morning Walks written by Laura Barton for the #TOAST Magazine. Full article at the link in bio. ⠀ ⠀ Photography by Jim Marsden ( @jimmarsdenphotography ).
FATIMA MIRZA | The Written Line⠀ ⠀ "I never opt for lined notebooks. For me, it’s the truly blank page that promises possibility, play, the illusion of a perfect sentence waiting to be written. Like the wonder of the first snowfall of winter, just before we’ve stepped out in our boots. Or the smooth surface of a frosted cake that children - and even us - want to dip our fingers into before we’ve even lit the birthday candles."⠀ ⠀ Brooklyn-based author of A Place for Us, Fatima Farheen Mirza ( @ffmirza ) recalled her nine truths about the written line for the #TOASTmagazine . Read the full article at the link in bio.
SPRING SALE | Up to 40% off online.⠀ ⠀ Wool check dresses, silk pyjama shirts, Paisley tops and leather lace-up boots.⠀ ⠀ Shop the Spring Sale at the link in bio. #TOASTbeing
GARMENT DYED LINEN TANK TOP | Supple and comfortable, garment-dyed linen in an easy, square cut. Thick straps with a herringbone tab at back. Split side seams and a front patch pocket. #TOASTbeing
EMILY NIXON | This Mother's Day we are not only celebrating mothers, but the inspiring women in our lives, too — and for us that includes our female makers.⠀ ⠀ Emily Nixon ( @emilynixonjewellery ) creates jewellery by hand in Cornwall, casting using the traditional lost-wax process. She is heavily inspired by her coastal surroundings, with many of her pieces reflecting the natural shapes and forms of her beach finds. ⠀ ⠀ "I love the fabric-like twists and folds of seaweed; the diversity in the contours of pebbles; the weathered character of flotsam I see washed up along the shore."⠀ ⠀ She initially studied fine art textiles at Goldsmith's, and went on to spend a postgraduate year at the Warsaw Academy of Fine Art, and this education in sculpture and tapestry remains at the heart of her work. ⠀ ⠀ You can shop Emily Nixon Jewellery at the link in bio. #TOASTbeing
CROSS HATCH EMBROIDERED KANTHA QUILT | Hand dyed and hand woven cotton quilt, dyed with true indigo. Plain cotton mul mul reverse. Kantha stitched by hand to several inner layers of recycled sari cloth by artisans in collaboration with a fair trade cooperative in Kolkata, that support local artisans and craftspeople.⠀ ⠀ Before quilting, the fabric is yarn dyed using a space dyeing technique, giving the fabric a beautiful crosshatch look. After that it is woven, and then washed several times to give a beautiful, faded look. #TOASTbeing
AN INSPIRING WOMAN | This Mother's Day we are not only celebrating mothers, but the inspiring women in our lives, too. Those who have quietly guided us along the way, shown us how to live most fully or have simply been a brilliant friend. ⠀ ⠀ Chloë Ashby ( @chloelashby ), TOAST Magazine Contributor, wrote about her friend Rose: I’ve always been in awe of my brilliant friend Rose, even though she’s never not running late and once thought The Police had crooned about a man called Rodney rather than a woman called Roxanne. She’s kind and caring and has a withering stare that makes you want to laugh out loud as well as take cover behind the nearest cushion. She’s the best and worst person to watch a film with, turning to face you, wide-eyed and open-mouthed, every time there’s even a hint of a twist. Last August she was diagnosed with a brain tumour – an inoperable grade 4 glioblastoma – and she’s undergoing treatment with her characteristic determination and good humour. I’m now more in awe of her than ever.⠀ ⠀ To take part in our Inspiring Women Prize Draw, to win one of five TOAST Wellness Hampers, please add your own comments below our article on the TOAST Magazine, linked in bio. #TOASTbeing
COTTON OXFORD DRESS | Mid-weight, yarn-dyed, soft cotton - the same close weave as a traditional Oxford shirt. Easy cut with a swingy, tiered skirt. Collarless and button down with a neat, stitched placket detail. Sleeves finishing at the wristbone with buttoned cuffs. #TOASTbeing
BARBARA HEPWORTH | A Line of Enquiry⠀ ⠀ “Hepworth was completely obsessed with the very fundamental fact of human experience, of being a vertical person on a horizontal earth,” says Rachel Rose Smith, Hepworth scholar and curator of Divided Circle, an exhibition of Hepworth’s work at the Heong Gallery, Downing College, Cambridge. ⠀ ⠀ “It’s interesting to think about line in relation to that – The horizontal and the vertical feature broadly throughout Hepworth’s career. It’s a big history to trace, because it impacts on everything she does.” ⠀ ⠀ The art critic Corinne Julius meets the curator Rachel Rose Smith to discuss Barbara Hepworth's use of line for the #TOASTmagazine . ⠀ ⠀ Read the full article at the link in bio. ⠀ ⠀ Image: Final stage of Meridian with Hepworth: the steamed timber armature has been plastered, Feb 1959.